Customer experience
Improve your customer satisfaction by working on your customer experience
Alcimed helps its customers in their customer experience strategies and in optimizing their level of customer relationship, i.e. the perception that their consumers, clients or patients have of all their interactions with the brand throughout the customer journey, whether before, during or after the act of purchase or use.
Have a project? Contact our team!
What is customer experience?
The customer experience is the perception that consumers, clients or patients have of all their interactions with a brand throughout their journey, whether before, during or after the act of purchase or use (online and offline marketing elements, discovery and use of the product or service, telephone or face-to-face exchanges with brand representatives, etc.). This concerns the emotions and the feelings felt by the customer, which give them a more or less positive appreciation of the brand.
How our team can help you develop or improve your customer experience?
Alcimed helps its clients optimize their customer experience level. In a context of increased competition, enhancing the customer experience is a formidable tool for differentiating oneself, developing emotional attachment and ultimately impacting the customer’s behavior and purchase intention.
Examples of customer experience projects conducted by our team: zoom on some clients cases
Our purpose? Helping both private and public decision-makers explore and develop their uncharted territories: new technologies, new offers, new geographies, possible futures, and new ways to innovate.
Located across eight offices around the world (France, Europe, Singapore and the United States), our team is made up of 220 highly-qualified, multicultural and passionate explorers, with a blended science/technology and business culture.
Our dream? To build a team of 1,000 explorers, to design tomorrow's world hand in hand with our clients.
Our explorations
- Proof of concept
- Voice of Customer (VOC)
- Benchmark
Identify and analyze the practices of other players with a benchmark
- Business case
Validate your project launch with a business case
- Climate resilience and adaptation to climate change
Improve your resilience in the face of climate change
- Customer experience
Improve your customer satisfaction by working on your customer experience
- Decarbonization
Combine energy performance and industrial performance
- Diversification strategy
Expand your business with a diversification strategy
- Market access
Develop a strong and distinctive market access strategy
- Market Study
Analyze and understand how a market really works thanks to market study
- New services
Enrich your offer by developing new innovative services
- Opportunity evaluation
Measure the attractiveness of a business by conducting an opportunity assessment
- Patient pathway
Innovate and reinvent patient care pathways
- Product innovation
Imagine the innovative products of tomorrow by boosting your product innovation
- Product launch
Succeed in your product launch with a robust sales and marketing strategy
- Relocation
Optimize your supply and production sources and accelerate your ecological transition by relocating your activities
- Roadmap
Structure your project launch with a roadmap
- Strategic audit
Make a strategic audit of your business
- Strategic positioning
Stand out from the competition with the right positioning strategy
- Activation
- Business development
- Business models
- Business plan
- Cluster study
- Collaborative projects
- Commercial strategy
- Competitive analysis
- Dossier creation
- Due diligence
- Go to market
- Innovation consulting
- Innovation process
- Innovation strategy
- Learning expedition
- New offers
- Open innovation
- Regulatory framework analysis
- Scouting
- Search for funding opportunities
- Search for partners
- State of the art
- Strategic foresight
- Test and Learn
- Valorization
- Value proposition
- Workshops