Alcimed strives to help its clients develop a comprehensive new customer experience by combining both the products and the services. We believe that the commercial success of an innovation is no longer based on the product itself, but rather on a combination of the product with a balanced mixture of services (e.g. maintenance, training, data management, continuous supply, patient monitoring and many more) to create value for the customer well beyond the product alone.
Example of a recent exploration performed by our team:Assisting a manufacturer of building materials in shifting from a product sale approach to a solution/service sale approach, notably incorporating a craftsmen training offer. With Alcimed’s support, within three years, the client was able to reach the targeted end users and maintain growth in a market that is in decline for traditional product-centric offers.
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