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Product innovation

Imagine the innovative products of tomorrow by boosting your product innovation

Alcimed supports its customers from the innovation strategy to the development of their product innovations. We help our clients’ R&D and marketing teams to explore, imagine or test new innovative product concepts.

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What is product innovation?

For Alcimed, product innovation means succeeding in putting more products or services on the market, faster, and in a more responsible way, i.e. by taking into account the social impact, the environmental impact, and the repercussions of innovation on sovereignty.

 

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How our team can help you in your product innovation processes?

Alcimed supports its customers in the development of their product innovations. We work in collaboration with our clients’ Research & Development (R&D) departments and marketing teams to help them explore, imagine, test and launch new product concepts (new raw materials, new ingredients, new technologies, new packaging, etc.) that meet the needs of consumers/users. We also assist our clients in setting up or implementing effective innovation processes (internal innovation process, community animation, open innovation approach, etc.), in studying their launch environments (market context and trends, competitive analysis, regulatory analysis, etc.) through to operational implementation and the launch of their innovations(market access strategy, search for partners, tactical product launch plan, business development support, etc.).

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Examples of product innovation projects conducted by our team: zoom on some clients cases

Supporting a leader in the pharmaceutical industry in the testing of an innovative hypertension management program launched in several countries. Through an analysis of available scientific publications, international guidelines and congress reports, as well as an assessment of the receptiveness of healthcare professionals, Alcimed enabled its client to determine the likely impact of such a disease management program from a patient perspective and in terms of sales in the target countries.
Our team explored the field of natural alternatives to cow’s milk to help a player in the food industry to innovate on its range of infant milks. Our client wanted to inspire its R&D teams by analyzing all possible alternatives to cow's milk in order to create a roadmap of new product innovations together. Through the identification and characterization of alternatives to cow’s milk, both animal and vegetable, then the selection and prioritization of these solutions, Alcimed enabled its client to identify new avenues for product innovation, enabling it to define a new product development plan adapted to this trend and thus meet consumer expectations.
We supported the R&D team of a leading player in the food industry in optimizing its product innovation process to accelerate the marketing of its products. Our client had an innovation process very rich in ideas but internally focused and not very open to an external ecosystem. This constraint generated many limitations, including slow idea characterization and feasibility checks. By conducting a benchmark of existing open innovation practices in the industry and leading a series of workshops with our client’s teams, we identified and implemented actions to use external partners at various stages of the innovation process in order to accelerate the different stages and thus the time-to-market of our client’s product innovations.
We assisted a leading pharmaceutical company that wanted to bring its teams together around innovation to develop new products, new services, new market access models and new ways of working; all in a special and unique place. We decided to generate this new momentum by imagining the creation of an “innovation laboratory”, a physical place “apart”. Through an external benchmark and internal workshops with a dedicated project team, we defined its operational functioning and roadmap and then organized the first events taking place in this new laboratory with employees now ready to innovate!

Founded in 1993, Alcimed is an innovation and new business consulting firm, specializing in innovation driven sectors: life sciences (healthcare, biotech, agrifood), energy, environment, mobility, chemicals, materials, cosmetics, aeronautics, space and defence.

Our purpose? Helping both private and public decision-makers explore and develop their uncharted territories: new technologies, new offers, new geographies, possible futures, and new ways to innovate.

Located across eight offices around the world (France, Europe, Singapore and the United States), our team is made up of 220 highly-qualified, multicultural and passionate explorers, with a blended science/technology and business culture.

Our dream? To build a team of 1,000 explorers, to design tomorrow's world hand in hand with our clients.

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