Business case

Business case Agency Consulting firm Experts Specialists Consultancy

Validate your project and secure the investment needed for its implementation

For more than 30 years, our specialized team has been supporting companies in building their business cases, to demonstrate the viability of their projects and obtain the financing required to implement them.

    Tell us about your uncharted territory

    You have a project and want to discuss it with our explorers, write us!

    One of our explorers will contact you shortly.


    They trust us

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    Logo_carre_Bayer
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    How we support you in the creation of your business case

    We explore for our clients the major dimensions necessary to build a business case:

    • Estimation of direct revenues and their ramp-up
    • Estimation of indirect gains
    • Analysis of the development plan and costing of associated costs
    • Calculation of ROI and generated margins.

    Such business cases are based on market data (or epidemiological data in the healthcare field), on the analysis of market receptiveness to the new product/new service, and may require the study of similar cases (via a benchmark) to secure the assumptions made. A robust sales forecasting model from the launch of the product/service to peak sales is thus built!

    Examples of recent business cases carried out for our clients

    • Marketing business cases to explore innovative business models for services through concrete business cases

      Our team assisted a pharmaceutical company in the development of a business model for an application to diagnose the different states and severity of depression.

      Several models were considered (Free, Freemium, Premium, Paymium) and were evaluated according to patient behavior, price levels and the possibility of reimbursement by insurers in particular.

      Each model was analyzed in the form of a complete business case and was the subject of strategic partnership scenarios, which allowed our client to project itself and choose the best model for its application.

    • Business case to select the priority development axes of a drug discovery platform

      We assisted a biopharmaceutical company with an innovative technology in the field of gene therapy in the development of business cases to evaluate and choose R&D development axes.

      Our support project was built in 3 phases: we first studied all the therapeutic areas of potential interest and selected the most promising ones, before analyzing the precise indications associated with each of them, allowing us to finally build an appropriate business case for each selected therapeutic area.

      Our client was thus able to compare its different development options, estimate the synergies, and focus its R&D on the areas with the greatest potential.

    • Business case for moving from a product to an integrated solution business model

      Our team supported a major supplier of feed ingredients in the transformation of its traditional business of selling solid methionine in powder form (an essential amino acid) to the distribution and sale of methionine in liquid form, which requires, for example, storage tanks.

      Our explorers conducted a field investigation on 4 continents (in the United States, Latin America, Europe and Asia) with breeding organizations and equipment suppliers in order to evaluate the market receptivity and to define for our client the most relevant business model for its new approach (price, contractual terms, payment terms).

      Our analysis of the different markets explored led to the construction of a complete business case by region allowing our client to model the sales forecast of its new model and to confirm this evolution.

    • Business case for a “smart production” activity in the aeronautics industry

      We worked for a leader in the aerospace industry to evaluate possible business models and develop a business case for the deployment of CoBOTs (Collaborative Robots) in manufacturing sites.

      We assisted our client in evaluating the possible uses of these robots working in the same areas as the teams, in analyzing the induced savings and in developing the roadmap for the deployment of these machines.

      A complete business case was built to support the project with our client’s management committee.

    You have a project?

      Tell us about your uncharted territory

      You have a project and want to discuss it with our explorers, write us!

      One of our explorers will contact you shortly.